property & architectural photography
Holiday accommodation, estate agencies, pubs, restaurants and shops all have good reason to promote their property in the best light. Doing a quick property search online, it is immediately apparent which properties have been photographed professionally.
Indulge me for a moment and just imagine the riot of colour and gentle hum of bees in an English cottage garden; then a country pub with the crackle of a roaring log fire and a freshly poured pint on a nearby table; and finally the warmth of an artisan bakery, the aroma enticing you in. These pictures in your head arrive with little effort.
As humans, we are pretty adept at creating these pictures and yours is not dissimilar to mine or others. An accumulation of our own personal experiences, interwoven with cultural references result in a surprisingly consistent response from us all.
Why is this relevant here? Acknowledging this can have commercial implications, and consequently will influence how and what I photograph.
Each property has its’ own character and my job is to identify how best to showcase it. This type of photography is often aspirational, selling dreams and memorable experiences, as much as the bricks and mortar itself. Striking composition, lines, shapes and colour are critical, as are the semiotic references.
A building is not just a building but a place packed full of ambition, dreams or happy moments. My job is to help the viewer imagine these.
It is a fascinating genre of photography and I would be glad to discuss how I could help photograph your establishment.
property & architectural photography
Holiday accommodation, estate agencies, pubs, restaurants and shops all have good reason to promote their property in the best light. Doing a quick property search online, it is immediately apparent which properties have been photographed professionally.
Indulge me for a moment and just imagine the riot of colour and gentle hum of bees in an English cottage garden; then a country pub with the crackle of a roaring log fire and a freshly poured pint on a nearby table; and finally the warmth of an artisan bakery, the aroma enticing you in. These pictures in your head arrive with little effort.
As humans, we are pretty adept at creating these pictures and yours is not dissimilar to mine or others. An accumulation of our own personal experiences, interwoven with cultural references result in a surprisingly consistent response from us all.
Why is this relevant here? Acknowledging this can have commercial implications, and consequently will influence how and what I photograph.
Each property has its’ own character and my job is to identify how best to showcase it. This type of photography is often aspirational, selling dreams and memorable experiences, as much as the bricks and mortar itself. Striking composition, lines, shapes and colour are critical, as are the semiotic references.
A building is not just a building but a place packed full of ambition, dreams or happy moments. My job is to help the viewer imagine these.
It is a fascinating genre of photography and I would be glad to discuss how I could help photograph your establishment.
